When dealing with their business’ social media, so many small business owners feel like the kitty in this picture. But if they are the kitty, who is the eagle? Some may say its their toughest customer. But I say its Marketing – and more accurately – its Online Marketing. The eagle is Facebook and your [...]
Tag Archives: startup
Limited seating! Register today! Please share with connections that might be interested. Share it now Be a fan!
I just gave a talk last week about text marketing. The group consisted of all small business owners, but the types of businesses represented were all over the map. From Retail to Organic Farming to a Law Firm – this group had it all. So, before I started, I asked them to keep an open [...]
I have run into a lot of people that can’t understand how to market their business on Twitter mainly because they can’t wrap their brain around how to get past all the noise. By this I mean the never-ending stream of tweets you see on your feed. We are all (inadvertently) following someone (or hundreds [...]
So, now that we’ve established why blogging is important, let’s address the real issue: BLOGGING IS FRIGGIN’ HARD!!! There are two things that seem to block most people from smart and consistent blogging: Time Ideas As for #1, unfortunately no one can make more time for blogging but you. However, I have some really spectacular [...]
About 3 years ago, when I was working in 9 to 5 in corporate America, I wondered what the heck a blog was. When I found out, I wondered why the heck anyone would want to do it. Do Bloggers just like the “sound of their own voice”? I really didn’t understand it. Then, when [...]
If you read my last post, you’ve got the basics of text message marketing. Moving on, I wanted to share another really compelling statistic about text marketing: 99% of text messages are opened within the first 4 minutes!! So why aren’t more companies doing text marketing? I can only assume that its for one of [...]
Some of you know me by now but for those of you who don’t, all I have to say is: I’m all about simple and FREE. I publish about ways that small businesses can do their own social media marketing without a lot of out-of-pocket investment. Doing your own online marketing can be a daunting [...]
In my previous post (Twitter Etiquette 101), I presented a pretty limited perspective on Twitter etiquette. That was because 101 was meant to be a starter course (as the name implied). It was meant for those with less than 1000 followers, a list that could easily be handled manually. In this post, I want to [...]
In my last post, I accused you have having the attention span of a 2-year old. Sorry! But you know its true – at least sometimes. It doesn’t have to be that way. I say we CAN control the time we spend on social media each day. Here’s how: Set daily goals. It sounds pretty [...]
