In a previous post, I talked about why automation of your customer relationship management system is a beautiful thing. I didn’t really address automation of your business’ social media. I’ve always been a fan of automation – simply because I am realistic enough to know that most of us (as small business owners) do not [...]
Tag Archives: integrated online marketing
Its been about a year since Google rolled out Google Business Photos. If you haven’t seen it, imagine it like the street view on Google Maps, but its inside. Its a virtual tour of your business that is linked right onto Google Maps and Google+! I think every small business with an actual office or [...]
As I promised in my last post, I am here to provide you with the tools that you need to grow your business in the New Year. So let’s get started… First and foremost, I want to address an area where so many small business’ fail. That is having a Social Media / Online Marketing [...]
So here we are on January 1st! I never was a believer in the Mayan Apocalypse. Whew – thank goodness I came down on the right side of that issue As every other blogger and marketing in the world is doing now, I want to wish you a Happy and Prosperous New Year. But I [...]
Its been a while since I’ve share a Really Cool Free Thing – Sorry! So, here you go. I introduce you to Lander… With a super simple user interface, its an awesome way to create landing pages that focus on conversion. For those of you who don’t know what a landing page is, here is [...]
So are you a mechanic? If the answer is “no,” then I’d say you shouldn’t be acting like one. What I mean is this: If you are not a mechanic, chances are that you don’t fix your own brakes. Similarly: If you’re not an accountant, should you really do your own taxes? If you’re not [...]
Those of you who don’t know me may not realize that I have not always been a social butterfly (sarcasm to follow…): Holy Schnikes Batman!! Really? So its really ironic (to those who know me) that my business name includes the word “social”. And if you ever met her, my college roommate would tell you [...]
Earlier this year, Facebook finally added a scheduling feature for pages. I’ll start out by saying that I am a huge fan of Hootsuite. It allows me to batch all of my social media posts (so that I can spend more time on actually working for my paying clients). But, there were major drawbacks of [...]
When dealing with their business’ social media, so many small business owners feel like the kitty in this picture. But if they are the kitty, who is the eagle? Some may say its their toughest customer. But I say its Marketing – and more accurately – its Online Marketing. The eagle is Facebook and your [...]
If you are subscribed to my “Wednesday’s tip,” you know that I strongly advise anyone that pays someone to do their online marketing (Website, Facebook, LinkedIn, Twitter, etc) to carefully vet the agency they are going to hire. I am sickened by the number of small business owners that are hesitant to hire someone like [...]
